Jari-Matti Latvala, born in 1985 in Töysä, Finland, burst onto the WRC scene as a prodigy with fearless pace. He earned a reputation for spectacular speed and, with experience, evolved into a reliable scorer, forming a critical part of Ford’s late-2000s lineup alongside Hirvonen.
Latvala’s rapid development positioned him as a long-term championship contender moving into the next decade.
The Focus platform paired naturally with his high-commitment style on fast gravel.
Blistering speed with classic Scandinavian flair; early-career exuberance gave way to a more measured, championship-aware approach—without losing the edge that made him dangerous on any stage.
Built effective partnerships with experienced co-drivers, refining pacenotes and in-stage adjustments as his career progressed.
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